Privacy Policy

The Old House Life Privacy Policy

Last Modified: October 30, 2025

This Privacy Policy explains how The Old House Life collects, uses, discloses, and protects your information when you visit theoldhouselife.com . By using the Site, you agree to the practices described here.

 1. Contact Information
Questions about this policy? Email us at [email protected].

2. Information We Collect

   a. Automatically Collected Data

– Google Analytics: We use Google Analytics to understand Site traffic and usage. Google’s privacy policy: [https://policies.google.com/privacy](https://policies.google.com/privacy).
– Advertising Partners (Raptive): We display ads through Raptive. Raptive and its partners may collect:
– IP address
– Browser type
– Device identifiers
– Pages viewed
– Cookies and similar technologies

See **Raptive Advertising Privacy** below.

    b. Information You Provide
Email & Account: When you register or subscribe, you provide your email address and, optionally a username/password.
Comments, Forms, Newsletters**: Any data you submit (name, email, message).

 3. How We Use Your Information
– Operate and improve the Site
– Deliver personalized ads (via Raptive)
– Send newsletters or respond to inquiries (if you opt in)
– Comply with legal obligations

 4. Raptive Advertising Privacy
CMI Marketing, Inc., d/b/a Raptive (“Raptive”) is a service provider of this Site for the purposes of placing advertising on the Site, and Raptive will collect and use certain data for advertising purposes. To learn more about Raptive’s data usage, click here: https://raptive.com/creator-advertising-privacy-statement

 5. Cookies & Tracking
We and our partners use cookies for analytics, ads, and functionality.
Persistent cookies remain until deleted or expired.
Session cookies expire when you close your browser.
You can manage preferences in your browser or via Raptive’s opt-out link.

6. Sharing Your Information
Vendors: We share data with service providers (e.g., email platforms) who are bound by this policy.
Legal: We may disclose data to comply with law, enforce policies, or protect rights.
Business Transfers: In a merger or sale, your data may be transferred.

7. Third-Party Links
The Site may link to external sites (affiliates, social media). Their privacy practices are not covered here.

8. Your Privacy Rights (U.S. Residents)
Depending on your state, you may have rights to:
Know what personal data we collect
Delete your data
Opt out of “sale or sharing” (handled via Raptive for ads)
How to exercise rights: Email **[email protected]** with “Privacy Request” in the subject. We respond within the legally required timeframe.

9. Do Not Track (DNT)
We do not alter Site behavior for the legacy DNT header, but we **honor Global Privacy Control (GPC)** for CCPA opt-outs.

10. Children’s Privacy
The Site is not intended for children under 13. We do not knowingly collect data from children.

11. Data Security
We use encryption, firewalls, and secure servers, but no system is 100% secure.

12. International Transfers
Data may be processed in the U.S. or other countries.

13. Changes to This Policy
We’ll post updates here and update the “Last Modified” date. Material changes will be announced via email or prominent notice.

Site Owner Address (for legal notices):
The Old House Life
218 Jefferson ave
Danville, Va. 24541
USA